What factors are a hindrance to your business growth?

What is your business positioning in the marketplace?

First of all, get your competitor and industry information to analyze for learning your marketing positioning. On the other hand, Although there have similar products and services in the market, you should know your business has a few differences from other competitors, such as your company values, team personality, and working system. So, before referencing or copying your competitor’s strategy, you should figure out what differentiates you from competitors, tacking the current market trends and custom a strategy against it.

Target Market & Customer Group

Identifying your target group is the first step of positioning your business, including your services or product such as specific function, quality, and pricing to match with demographics, geographic, economic, people income, hobbies, behaviour or any specific condition…etc. At the same time, the analysis result is pointing which group of customers is suitable for your business and start to custom a tactic to engage them to convert be your customer.

Did you take to evaluate your KPI in the period to avoid mistakes?

For the growth consistent of your business, that must have a measurable index for monitoring and analysis for custom strategy and catch the market trend. As a reminder, figure out what kind of KPI is useful or not necessary to use and the consequence of the bad performance KPI, It can be not the suitable job duty arrangement for an employee or don’t have tools to assist during the complex work process, Those would make you trapped in the wrong business direction, it would waste a lot of cost of time and money no matter how hardworking you are.

What KPI you would check about your business most of the time:

• The Number of Sales
• Profit and Loss (quarterly, seasons, micro changes in specific time)
• Inventory
• Customer satisfaction 
• Market Share
• Online Traffic 

What is the customer experience you provide to customers?

For selling a service or product, customer experience is one of the most important factors in engaging customers to purchase your product. If your company have a marketing plan, the belief would catch some of the potential customer attention. After that, each action affecting your customer purchase will. Therefore, research your potential customer’s persona to custom a tactic for them. Your customers might not be a segment, it can be analysed by personalization to handle each unique case. That would make your bigger opportunity to deal succeed. You can try to change your engagement tactic, e,g, through social media chats with potential customers due to is more and more people prefer to use that to be a conversational approach in business communication. Therefore, please invest more resources to increase your customer experience satisfaction, cause that would be a useful solution to build up your business reputation and sales.

Some of the tactics you can try:

• Create your own custom profile for each customer
• Enhance your customer services team’s customer-facing ability
• Providing multiple channels to make engagement optional
• Show your brand value and vision to visitors
• Follow up customer feedback effectively improvement

How is your business’s resources planning?

Some enterprises own a lot of resources for developing their business, they don’t have stress in cash flow. On the other hand, some companies own a few resources to develop their business. Therefore, we should think about how to using in minimum resources to get the most profit-making business keeps growing.

Good business resource planning provides a lot of benefits for them:

• Simplify the complex work process
• Enhance work efficiency 
• Enhance customer experience satisfaction
• Enhance employee work performance 
• Better communication with the colleague
• More resources can invest in profitable fields
• Digitalization make data easy to manage

How to create a resources plan for your business?

Lay out the plan frame for your business

First of all, make a layout to figure out how many resources you own and how many you can use at all times. Also, you need to tidy up the project you are holding or processing and how much manpower you own…etc. 

Tracking project process bar in period 

For the big-scale project that needs a lot of department co-work to implement it. This means they need tight communication to coordinate with each other, Therefore, they need to hold a meeting for a period no matter online or offline to ensure the process is smooth.

Match your resource with the task 

If your enterprise is processing multiple projects at the same time, That means you need a precise to allocate resources for different tasks, as possible to maximize the resourcing using tasking more efficiently.

Make a forecast for each project

When all of the participants have great communication, It’s time to forecast the time and resources using volume can help management be more controllable.

Create post project database

Please create a project analysis report when each project is finished, causes those of the results can be a reference for your next project, that’s useful to implement more precise resource controlling and time management.

Any tools can support your resource planning?

Nowadays a lot of business software developers can be an option for your business resources planning, Which can support documents, property, recruitment, workflow…etc. But pre-ready software cannot a hundred per cent fit with your business. Therefore, customize your resource planning software is the best option for your enterprise.

FlexApp is a pleasure to serve for you 

If you are interested in optimizing your business efficiency and have a demand to extend your business scale. FlexApp provides custom business software as your business solution, We a good option to be your partner in assisting your enterprise reforming.